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matev reloaded


matev GmbH has used the past two years without trade fairs for a comprehensive brand relaunch and will present its completely new corporate image for the first time at GaLaBau in September. The core of the relaunch is the new Internet presence. The website of matev GmbH, which will go online at the start of the trade fair, has been fundamentally modernized and adapted to current standards and, in addition to an eye-catching design, has also been given many new functions. Particular attention was paid to a well-thought-out and self-explanatory navigation, so that visitors can find their way around directly. Overall, matev has placed great emphasis on user-friendliness and added value for the customer. In future, the product pages will offer interested parties significantly more options for finding out about matev's attachments. In addition to downloads and technical information, matev is focusing primarily on images and videos. Another highlight is the virtual showroom, which provides a 360-degree view of each attachment. Thanks to its responsive design, the website adapts to all end devices, whether PC, smartphone or tablet. 

One of the most important innovations of the matev website will be its new dealer portal. In future, matev GmbH's specialist dealers will have access to further functionalities of the website via a login area. One highlight is the online product configurator, which enables dealers to put together and calculate attachments for their customers and their individual tractors with just a few clicks. A quick finder makes it quick and easy to find the right implement. A spare parts store will also be available online for the first time with the launch of the dealer portal. Here, dealers can easily find and order spare parts for matev attachments. Detailed illustrations with exploded views, arranged according to assembly groups, help customers to find the right spare part for their product straight away. Thanks to the responsive store design, the dealer portal is also designed for convenient use of the functionalities on the move on tablet or smartphone and can thus offer dealers great added value. "For many years, our customers have appreciated the diversity of our tractor product portfolio and the high quality of our attachments. With our new website and the dealer portal, we are now giving them an optimal sales tool for selling matev products, and at the same time strengthening our dealers' customer loyalty to the matev brand," says Georg Hemmerlein, Managing Director of matev GmbH.